Category Archives: Press

UK newspapers are teaming up to take on Google and Facebook in the online ad market

UK national newspapers The Sun, The Guardian, The Daily Mail, and The Times are teaming up in a bid to ward off the threat of Google and Facebook to advertising revenue. According to City A.M., the newspaper groups are working … Continue reading

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World’s oldest newspaper ceases print in favour of digital

Another sign of the changing newspaper industry occurred this week when one of the world’s oldest continuously published newspapers announced that it is to cease producing a printed edition of the paper in favour of producing a digital only edition. … Continue reading

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Man City fans place advertisement in Italian Newspaper to thank former manager.

Although he was sacked by the club owners over a month ago, the Manchester City fans still want to pay tribute and give their thanks to former manager Roberto Mancini. Over 700 fans clubbed together via social media to pay … Continue reading

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Mancini says ciao to fans with full page advertisement.

Sacked Manchester City boss Roberto Mancini placed a full-page advertisement (at his own expense) in the local Manchester Evening News newspaper in order to say goodbye or ciao to the clubs supporters. Mancini was sacked last weekend and as such was … Continue reading

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10 ads that changed advertising

The following list of ten ads aren’t necessarily the best ever created (although most of them are very good), rather, they’re ads that changed the way the advertising industry thinks & works. 1. Gibbs SR / Gibbs / Young & Rubicam / … Continue reading

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2.5 billion people globally regularly read a newspaper

The World Association of Newspapers and News Publishers (WAN-IFRA) has just published its annual edition of World Press Trends for 2012 which looks at the current state and trends of the global newspaper industry. The report shows that: 2.5 billion people read a newspaper in … Continue reading

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The Irish Times they are a changing

The Irish Times launches a new format / looking newspaper from today in an effort to deliver a more contemporary and more readable experience to consumers. The new format is 8% narrower than the old edition and features a number of other … Continue reading

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